Former La Carlota Mayor Juancho Aguirre Passes Away

“The Man with a Golden Heart,” “Man of the Masses,” “Darling of the Media.”

These are the words that best describe a kind-hearted, loving and caring man most especially for the poor La Carloteños - former Mayor of La Carlota City, Juancho G. Aguirre, who passed away at the age of 75, on Sunday, August 27, 2017, 7:55 p.m. at the Doctor’s Hospital. He suffered cardiac arrest secondary to lung cancer.

He was survived by his wife Nilda Genesaga Aguirre, native of Sta. Cruz, Province of Marinduque, a bank employee; his two sons Juancho “J-Boy” Aguire Jr. and Ervin Aguirre are all professionals and businessmen.

Born on December 8, 1941, he was the 6th son of Mr. and Mrs. Marcelo “Celoy” Aguirre, former Mayor of La Carlota City and Trinidad “Trining” Ganzon, native of Balasan, Iloilo Province. His brothers and sisters were all professionals, namely: Arturo “Turing” Aguirre, Ma. Victoria “Ida” Aguirre, Marcelo “Nonoy” Aguirre, former Mayor of La Carlota City and Provincial Board Member-4th District of Negros Occ., Marilou Aguirre, Agnes Aguirre Cuenca (of Quan Delicacies), Madeline Aguirre, Anthony Aguirre (based in U.S.A.), and Pacita.

He is fondly called “Tatay Juancho” by friends in the gamefowl breeders industry in Negros Occidental being the President of Negros Gamefowl Breeders Association (NGBA) that popularized the best fighting cocks of Negros Islands which helped boost the tourism and multi-million cock breeders industry in Negros when the sugar industry was at the helm of being a sunset industry.

He was a rice planter, cock farm breeder; an approachable and friendly businessman that made him the number one councilor of La Carlota City and later its Mayor for 10 years (1988-1998). After his 3 consecutive terms, he was the only Mayor in Negros that fought the giant in the political arena of the Philippines, business tycoon Eduardo Cojuangco’s son Carlos “Charlie” Cojuangco. Unfortunately, he did not make it to the congressional race.

His love for the game fowl industry made him popular in the Philippines with many movie and television personalities admiring him most, such as “Ang Probinsyano” actor Coco Martin; Marian Rivera and Dindong Dantes; singers Lea Salonga, Sarah Geronimo, Bamboo Mañalac, Jed Madela and a host of others who call him “Tatay Juancho.” He jokingly called them in return “mga anak sa labas.”

He popularized the Pasalamat Festival of La Carlota City, the Drumbeating City of Beauty and Dance from the original composer former Mayor Luis ‘Nonoy’ Jalandoni Jr., The Bongo of the Philippines, with his famous samba beat that boosted the eco-tourism industry of La Carlota City such as famous Guintubdan Visitors Pavillion & Garden with twin falls in Barangay Ara-al, Iron Dinosaurs of Central Azucarera de la Carlota; Muscovado Mill Brick Chimney Ruins, Old Guadalupe Balay Daku, the venue of the Movie “Kabit ni Mrs. Montero”, the famous Bleeding Heart flowering plant endangered specie, Spotted Deer, The Legend of the Famous Boxing Heroes of La Carlota - Little Dado and Small Montano, now including the lawn tennis players.

He also opened the doors of opportunities for the far flung barangays of La Carlota City in the widening of sand and gravel roads for easier means of transportation and business and opening of rural electrification projects on said barangays.

He restored La Carlota City’s peace and order situation in the late ’80s when the City was the hotbed of CPP-NPA rebels, using it as a resting place and food supply area. Many rebels surrendered to the folds of law with his admirable, honest and sincere down to earth leadership.

Former Mayor Juancho G. Aguirre’s remarkable and sterling performance and achievements in La Carlota City would occupy several pages, but just to state a few, he was; Outstanding Mayor, January 1997; Red Feather Leadership Award, May 16, 1997; Cleanest and Greenest LGU, Dec. 16, 1994; Outstanding LCE Performance, July 28, 1993; Outstanding Mayor of 332nd PNP District, Aug. 10, 1991; Recognition No. 1 Cleanest and Greenest City, 1996; “Visionary Mayor” dubbed by a local daily, 2nd Runner-up Most Oustanding Library-Provincial Level, 1996; 2nd Place Winner/Silver-HAMIS Awardee National Level, 1997.

The streets of La Carlota City were brightly lighted because of his commitment to peace and order, beautification, tourism and education. He popularized the Christmas Festival of Lights and Music in Negros Island where all Local Government Units emulated in giving importance to our Trees of Life.

Relocation Sites such as Masville, Balabag and Cubay are the living testimonies of his genuine concern for the plight of the poor. “Sports” as centerpiece of his program during his second term accomplished the following: Establishment of Palarong Barangay of the 14 Barangays where four La Carloteños won the International Sports Fame: Sheena Atilano, Jannick Guba; Alvin Katada and Joeben Jalando-on.

Interment will be on Saturday September 2, 2017, 1:30 P.M. at La Carlota City Memorial Park, after the Holy Mass at the Our Lady of Peace and Good Voyage Church.*(Jun de los Reyes)


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